When you start your website in China, what do you care about most? Yes, traffic! Then how to get more free traffic to your website in China? The methods is totally different from other countries. So here are three website can help you. The biggest difference between these platforms and wechat, Facebook, twitter and others is that as long as the content is good, the platform will push the copywriting to many people.
How to Get Free Traffic From Zhihu
Zhihu is a social platform with high-quality question and answers community and an original content platform gathered by creators. It has been one of the most valuable traffic pools. It can be seen that more and more people know about it in recent years. Not only the traffic is huge, but also the user value is high, which is very suitable for personal brand building.
Zhihu is a great platform. First of all, it attaches great importance to the copyright protection of the original author; Secondly, its page is concise and its operation is relatively simple. Its users are accurate and composed of high intellectuals, middle class, white-collar workers and programmers. It has high quality and strong economic strength.
When posting a blog on Zhihu, you should pay attention to the following points:
When writing articles, publish high-quality original articles. Attention should be paid to avoid content violations, which cannot involve marketing, illegality and political sensitivity. There are regulations for any platform, but it is known that platform audit is more sensitive. In addition, never plagiarize the answers of other Zhihu users, and try to use the original articles. It is not recommended to directly use the content outside the station that has not been changed. Post time can choose the peak traffic as much as possible. It is known that the peak time of user activity is generally 12:00-14:00 noon and 19:00-23:00 PM.
When answering questions, you can choose hot questions. Search your own industry, product or demand and other keywords to attract accurate user attention by answering hot questions. The number of words shall be controlled at about 700-1400 words, and the reply forms shall be graphic reply, data analysis reply and quotation support reply as much as possible. It is useful to leave a link in the answer or article to guide the user to view it.
How to Get Free Traffic From Baijiahao
Baijiahao is not only a content creation platform created by Baidu for creators, but also a new operation position for many enterprises to realize marketing transformation. The content released by the content creator will affect hundreds of millions of users through Baidu information flow and Baidu search. Above all, this platform doesn’t need any fans or attention foundation. As long as the content is good, a blog will get thousands of reading.
As we all know, because of the strict audit mechanism, it is not easy to do a good job in the promotion of baijiahao. So what should we know when posting an article on Baijiahao?
First of all, we need to support the original content of the article and the original content of the article. The number of words can be 1000 words +, with 5-8 pictures. The quality of content will directly determine your recommendation. It should be noted that Baijiahao can not publish articles of marketing nature, promote products in the form of words or pictures, and leave any contact information. However, as long as your article is successfully published in baijiahao, then the article will be included by Baidu. Even if it doesn’t recommend your article, you can also get a certain search traffic, which is also a long-term traffic pipeline!
Secondly, the title of the article is very important, which depends on whether someone in your article is willing to click to read it. The more keywords in the article, the more people recommend, the greater the amount of reading will be. Finally, we should pay attention to typesetting and layout. Articles are generally combined with pictures and texts. A central paragraph will be equipped with a relevant picture, which is also convenient for users to read. It is not easy to produce visual fatigue and will add color and vitality to your article.
How to Get Free Traffic From Microblog
Weibo, the abbreviation of Microblog, is a platform for information sharing, dissemination and acquisition based on user relations. Users can form personal communities through various clients. Similar to twitter in the United States. When you register a Weibo account, if you are an enterprise, you can authenticate on the Weibo, which can increase the credibility and authority of the platform.
First, Weibog must be streamlined. 140 words or so is the best. Facilitate instant sharing among fans. Secondly, the language style of Weibo articles should be easy to understand, because Weibo is a grass-roots culture. Of course, Weibo articles can’t forget to dominate hot topics. Remember some popular hot words in Weibo.
In addition, you also need to join hyperphones and user groups. You can simply understand hyperdiscourse as a community, a group gathered with interests or a star or topic. Here are like-minded people who will soon expand your fans and social circle. Similarly, we can see that many groups have been created when we look for a big v. although it was not created by this big V, the users here basically have the same interests. Find popular celebrities, create groups or join other people’s groups to conduct drainage marketing. If you need accurate industry target users, you can lock the big V users in your industry and enter their page for drainage.