E-sports hotels ushered in a boom in occupancy, with a growth rate exceeding 28% year-on-year.

The 2020 League of Legends Global Finals S10 kicked off in Shanghai and other e-sports competitions started one after another, causing widespread concern among e-sports fans. According to the “2020 Global E-sports Industry Development Report” jointly released by Penguin Think Tank, Tencent E-sports, Nielsen and the International E-Sports Federation (GEF), there were approximately 26 million new e-sports users in China during the epidemic. The report pointed out that China will contribute the largest share of global revenue, surpassing North America for the first time and become the most commercially valuable e-sports market. The development prospects of the e-sports industry are exciting.

With the rapid development of the e-sports industry, China’s domestic “e-sports hotels” have brought a wave of occupancy, and the growth rate has exceeded the industry’s 28%.

Hangzhou is one of the ten most popular cities in the country

According to the “2020 E-sports Hotel Consumption Trend Report” released by Tongcheng Travel, the audience of e-sports hotels are mainly college students and newcomers in the workplace who love games. Their age is mainly between 19 and 35. The average price of e-sports hotels nationwide is around RMB 160. Among them, Hangzhou is one of the ten most popular cities in the country for e-sports hotels. Cities such as Chengdu, Suzhou, Xi’an, Changsha, Shanghai and Shenzhen are also on the list.

Cheng Chaogong, the chief researcher of Tongcheng Research Institute, said that the e-sports hotel is a fusion of “Internet cafes” and “hotels”. It combines “comfort” and “privacy” and provides young people with a new type of entertainment and social place. Young consumers sought after. “After the outbreak, Internet cafes, which are densely populated places, could not be opened. As a business between hotels and Internet cafes, e-sports hotels are loved by young people.” Cheng Chaogong said that according to travel data from the same journey, e-sports hotels will be year-on-year in 2020. The growth rate is about 9% to 28% faster than the overall hotel.

In terms of price, the per capita room rate of e-sports hotels nationwide is about 160 yuan per night due to the spending power of major users. However, there are big differences between cities, such as Shanghai, Beijing, Hangzhou and other places can reach about 300 yuan, while in Suzhou, Lanzhou, Harbin and other cities only about 140 yuan.

In the first half of this year, e-sports companies in China have grown by 22%, and the e-sports industry has entered a period of rapid development.

The reason behind the e-sports hotel’s occupancy boom is the explosive development of the e-sports industry. E-sports live broadcast, brokerage, content production, education and training, derivatives and other formats have taken initial shape, which will also become the main increase in the future e-sports market.

According to the “Global E-sports Sports Industry Development Report 2020”, during the epidemic, there were about 26 million new Chinese e-sports users, and the industry development prospects are exciting.

According to data from the Game Working Committee of the China Music and Digital Association (GPC), the actual sales revenue of China’s e-sports game market in the first half of 2020 was 71.936 billion yuan, a year-on-year increase of 54.69%. Data shows that the scale of China’s e-sports game market in 2019 was 96.96 billion yuan, an increase of more than 10 billion yuan, and the development of mobile e-sports became the main driving force.

This is also confirmed by the data of the professional version of Tianyancha. The data shows that over 90% of my country’s e-sports related companies (all companies) were established within 5 years. It is worth mentioning that my country’s e-sports-related companies still show a strong growth trend this year. According to the professional version of Tianyancha, in the first half of 2020, the number of e-sports-related companies registered was 1,614, a year-on-year increase of 22%.

As of August 26, according to the industrial and commercial registration, Tianyancha Professional Edition data shows that there are more than 10,000 e-sports-related companies in China that are currently operating, surviving, moving in or moving out. In terms of geographic distribution, Shenzhen has the largest number of related companies, with 979 companies in total. Followed by Changsha and Haikou, they both exceed 500.